President Donald Trump appeared to boast about his presidential campaign’s social media-cultivating tactics even as Cambridge Analytica, the data mining firm he commissioned, is roiled in controversy.
In a fiery Thursday morning tweet, Trump ― referring to himself in the third person ― countered the argument that Hillary Clinton’s social media strategy was more sophisticated than his during the 2016 election cycle.
“Well, not saying that anymore!” he wrote, seemingly referring to the scandal engulfing Cambridge Analytica and Facebook, the social network from which the firm reportedly obtained its user data. Cambridge Analytica created a technology to better target and influence individuals on Facebook through a personality quiz, allowing it to reportedly collect data on 50 million people.
Remember when they were saying, during the campaign, that Donald Trump is giving great speeches and drawing big crowds, but he is spending much less money and not using social media as well as Crooked Hillary’s large and highly sophisticated staff. Well, not saying that anymore!
— Donald J. Trump (@realDonaldTrump) March 22, 2018